Dropshipping Management For Day-to-Day Operations: Q&A Series #5
Every day we get hundreds of questions from absolutely different categories of people. Can you guess who the most common askers are? Happy new owners of dropshipping stores have more questions than anyone else! Most commonly, their questions are all about dropshipping management operations.
It’s an absolutely normal situation if you don’t know how to run your brand new business yet. Don’t worry, you will learn it all in due time. And as for now, we’re always here to guide you.
1. What should I do day to day to manage my store?
It may sound obvious, but you need to actually run your dropshipping business every day if you want it to be successful.
It’s not enough to simply own a store without doing anything to it. Take a look at the success story of Alex – during the first month of his newly opened store operation, Alex didn’t manage the operations actively. As you can guess, the results weren’t that satisfying. Everything changed as soon as Alex started paying closer attention to the business, and now things are going more than well.
So, as an owner of a dropshipping business, you need to:
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Manage orders and payments, inventory, and track delivery
Well, this is the essence of the dropshipping business model, right? You don’t have to think about warehouse management and shipping issues (and it saves you tons of money!), but still, there are certain dropshipping management operations in this field you should take care of.
You have nothing to worry about, though, if you have the AliDropship plugin already installed. In terms of business operations, it does the majority of necessary tasks, so the only thing you actually need to deal with is customer support.
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Communicate with your customers via email and other means
Communication and interaction is probably the only thing that can’t be automated in this business field.
People value personal attitude, and it becomes exceptionally important when it comes to ecommerce.
Just think about it: someone decides to buy a product from you without seeing this item first. Basically, this person trusts you with their money, and, to be honest, takes a risk.
Don’t leave them confused and uncertain! Help them, guide them through the store and the shopping process, encourage them to make a purchase, and thank them for their decision.
This is how you will turn their random purchase into a very personal and pleasant customer experience. This is how you will create additional value for your store, and this is how you will carefully build an audience of loyal and engaged customers.
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Drive traffic to your online store
People can’t locate your store easily, you know.
The competition is astonishing, and the internet is huge.
This is the challenge that can and must be taken. All you need to do is pay attention to your promotional efforts. If you don’t know where to begin, take a look at our Marketing Tips blog section – or ask for professional assistance with advertising!
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Search and import new products for your store
The day to day operations of dropshippers always include frequent product researches.
It is important to do it regularly – this is how you will keep your existing customers enthusiastic about new offers they didn’t see before. Also, don’t forget about trends and fashion – technologies and interests change quickly, and it is vital to go with the flow. Nobody likes outdated and boring items!
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Edit the content of your pages to make the store look neat and professional
Mostly, it refers to single product pages – when you import new products from AliExpress, the titles and descriptions you get are not perfect at all. This is why it is necessary to take some time and edit everything that doesn’t look good.
Also, don’t forget about search engine optimization – keep it in mind when you’re editing the pages’ content. You won’t see immediate results, but in the long run, these efforts will give your more benefits than you can imagine.
2. What are the costs of running and managing a dropshipping store?
Oh, no one can tell you how much dropshipping management operations will cost you.
Let’s think of all the possible costs you might have in this business:
- Hosting payment – sorry, you just can’t go without it.
- First orders payment – you need to order an item on AliExpress to get it delivered to your customer. So, at the beginning of your dropshipping journey you will spend your money first to get later paid by your customer.
- Marketing activities – everything is up to you here. Maybe you will launch a full-scale campaign that will cost you hundreds of dollars, and maybe you will simply install some promotional plugin like Social Rabbit.
As you can see, it’s impossible to predict the amount of your expenses. No one defines it but you!
3. What should I do when I receive an order?
Step one: get excited.
Step two: read this article very carefully: it explains everything you need to do with your first incoming order, from making sure it’s not a fraud attempt to processing it with AliExpress and thanking your customer for the purchase. As a BONUS, there’s an illustrative video included!
Step three: celebrate!
4. Will the cost of an item on AliExpress be deducted from my PayPal account?
AliExpress doesn’t support PayPal as a payment method which is why you can’t use your PayPal account to pay for purchases on AliExpress.com.
In other words, the cost of an item won’t be deducted from your PayPal account. Instead, while placing an order on AliExpress, you can use one of the payment methods supported by the platform. The most commonly used ones are Visa and MasterCard credit cards, as well as Visa, Maestro, and American Express debit cards.
5. Does the plugin import the shipping costs or do I have to add shipping options to my products?
The AliDropship Plugin doesn’t import items’ shipping costs.
We highly recommend offering your customers a free shipping service by taking advantage of the free/low-cost shipping offered by many AliExpress sellers. However, the Plugin has a special section where you can enable or disable different shipping options.
You can add up to four different shipping options (including free shipping) to any or all products.
6. Are the customers able to create an account on my website?
Yes, your clients can get the option to create a personal account on your website.
This account gives your customers the opportunity to store their contact and shipping details, check the list of products they purchased, and track the status of any order.
7. Will the customer receive a tracking number? How can our customers track their orders?
Once you placed an order on AliExpress and your supplier shipped an item, you get your tracking ID.
The plugin will automatically collect this tracking data and add it to your order details.
Please note: you need to be logged in to your AliExpress account and your AliDropship orders section to activate this tracking auto-filling option.
8. How can I know if the package was delivered to the customer?
If there’s a tracking number available, you can easily track the package delivery.
With this tracking ID provided by the AliExpress supplier, you can check if the customer received an item.
9. My customer didn’t receive the order. What should I do?
First of all, stay calm and don’t panic.
Unfortunately, this happens. And it’s another part of your regular dropshipping management operations.
Maybe something went wrong within the postal service, or the customer provided a wrong address, or a seller is shady (did you choose the seller carefully?). You’ll figure it out later, but right now it’s not the first priority.
Secondly, apologize.
Whatever happened, it can all be fixed. Your behavior and personal attitude will help a lot to solve this issue.
If your client did not receive the order or is not satisfied with his purchase, you should follow AliExpress Buyers Protection Policy.
We recommend talking to the seller first. Go on AliExpress, open the “My Orders” page, select the faulty order and write a private message to the seller. The seller should respond quickly and offer different solutions to fix it. The reputation of the sellers is rather exposed and they are willing to do anything to maintain their feedback rating.
10. How will I handle refunds?
One of the reasons why AliExpress is perfect for the dropshipping model is its good protection system with a full money-back guarantee.
So, if your customer is not satisfied with a product and asks you for a refund, you should dispute the purchase with the AliExpress seller.
If you are selling inexpensive products, your AliExpress suppliers usually refund you quickly and don’t ask you to return the items. They don’t want to waste their energy on managing disputes and receiving returns for relatively low-value items. You can read about it more in our interview with an actual AliExpress seller.
As a result, you can give a full or partial refund to your customer through PayPal without asking them to return the product. This is why we recommend that you don’t spend all your earned money at once – keep a small fund just to be safe.
If there are more questions related to dropshipping management operations we haven’t covered, feel free to leave them in the comments section below. We hope the answers will help you start a successful dropshipping business.