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Webstore Design and Themes: Q&A Series #7

By Olga L.

Webstore Design and Themes

It’s time for the well-liked Q&A session again!

Today, designers and developers of AliDropship team are answering the hottest customers’ questions about webstore design and themes. Sit back and enjoy the reading!

1. What do you mean by themes? What are they? How are they different?

Imagine an online store.

As you can guess, a store consists of several elements: products gallery, shopping cart, contact information, etc.

All these blocks can be located in different places of a website, and also, they can look totally different.

Simply speaking, a theme of a webstore is the specific way of all these elements’ placement.

AliDropship team can currently offer you 4 themes that:

  • Look adorable and artistic
  • Are optimized for the highest possible conversions
  • Work smoothly on all the possible devices (personal computers, laptops, tablets, and smartphones)

You can view our themes on this page.

Also, you can click on each theme to open it and learn:

  • What exactly does it look like

Click the ‘Live Demo’ button to view the full-screen design for the home page of a webstore based on this theme.

  • How does it look on different types of devices

Click on the little icons to learn how this webstore will look on a personal computer, on a laptop, on a tablet, and on a smartphone.

  • What are the technical features of the theme

View the ‘Specification’ tab to learn more about the technical details of the theme.

  • What is the history of updates and improvements for this theme

View the ‘Changelog’ tab to learn how our specialists systematically review and upgrade the themes to get rid of possible bugs and introduce new convenient features.

2. So, all of the AliDropship clients can only choose between these 4 themes? You make tons of websites, and all of them look nearly the same? Where is the uniqueness?

Okay, let’s start from the beginning.

Yes, we only use 4 themes for AliDropship custom stores.

And yes, every store we ever made is built on the basis of one of these themes.

And yes, every store IS STILL UNIQUE in its own way!

What do we mean?

The webstore theme is a “skeleton”. It’s the basic structure of the website, and its function is to achieve smooth performance and operation of the site.

Think about cats, for example: these gorgeous animals have the same skeleton that allows them to move graciously. Still, every cat is unique: they all have their specific eye color, fur pattern, hair length, voice tone, etc. The same is true for our webstores: even though they are built on the same structures, from the visual point of view, they are really different.

How do we achieve that?

When clients contact us to order a custom store, we ask them to fill in our standard questionnaire about their personal preferences and wishes. Our customers can tell us everything about the desired product niche, color scheme, logo ideas, etc. They can even show us the examples of banners, pictures, headers etc. they liked on other websites.

We carefully consider all the requests and use our own creative vision to make several design elements that are specially tailored for this particular store.

These elements include logos, icons, favicons, and header images. As you understand, they are TOTALLY unique for every store we create – we NEVER use the same design elements twice.

That’s how we get a specific and memorable appearance for every webstore!

3. Okay, but I still want a REALLY unique theme. What can I do?

If you don’t want to use AliDropship themes as the basis for your store, there is a great alternative.

Your solution is WooCommerce drop shipping. To get a WooCommerce-based store, you will need to install AliDropship Woo plugin. There exist hundreds of WooCommerce themes, so you’ll be able to choose something that is not used by others so often.

Please note: these themes are developed by people living all over the globe and having different skills and different artistic vision, and not by our team.

4. Is it possible to combine themes? I like the shopping cart design on Rembrandt, but I want the main page to look like Michelangelo. Can you make a website out of several parts?

Webstore Design and Themes

Do you know the story about doctor Frankenstein and his monster created from different body parts?…

Technically, it is possible to make a fully functional website if the elements are taken from different themes. Still, you need to remember that it is a complicated technical job, so it will take a longer time, and also it will cost a little extra.

5. Can I order a store with one theme, and then switch to another theme?


When you switch between themes, you need to manually adjust many different things to make the store look neat and professional.

For example, the placement and size of pictures and banners are different on all the themes. It means, if you want to switch to another theme, you will need to make amendments to your existing webstore design elements, and upload them on the website again.

But if you’re ready to dedicate some time and effort to it, you can surely do whatever you want. It’s your own store, after all!

If you want it, you can even switch to the WooCommerce if you have the original AliDropship store, and vice versa. It will take some time (you will need to re-upload all the products again and adjust all the design elements from scratch), but if you really really want it, nothing is impossible 😉

6. Can I customize the store myself? How much can I change, and what exactly?

As the full owner of your store, you can do WHATEVER YOU LIKE to change any of the customizable settings. Where you can find them?

When you log into your drop shipping store, you can see the ‘Customization’ tab in your admin area.

In this section, feel free to play with settings you fancy! You can modify them as often as you want to test if your customers like the new version of your webstore design more.

You can read more about the store customization here.

7. Can I move the widgets to a different place on a page?

The placement of the widgets is defined by the store theme you’ve chosen.

You can’t move them to a different place, but you can choose which widgets exactly will be shown on the page.

8. So again, if I order a webstore, which design elements will be included in the package?

Traditionally, these elements are:

  • Custom logo
  • Header images
  • Icons
  • Favicon
  • Banners

Here you can read more about these webstore design elements and their importance for your business image.

9. I already have a logo and I want you to use it! Can you integrate it into your design?

Yes, if you already have some webstore design elements created by yourself or someone else, please send the files to us, and we’ll see what we can do.

We can use these files if:

  • They are suitable from the technical point of view (size, resolution, aspect ratio, etc.)
  • They are suitable from the artistic point of view (the website design is complex, and all the elements must match each in terms of style, color, etc.)

If possible, we can take the design elements you’re showing us, and change them a little upon your approval.

10. Where do you source the images for headers, banners, etc.? Are they copyrighted?

All the images we use in our designs are bought from stock photo libraries such as Shutterstock. These pictures are licensed for commercial use, which is why it is 100% legal to use them for your webstore design.

Well, that’s the whole story.

Now you can be absolutely sure that you get a beautiful and truly individual design when you order a custom store from us!

By Olga L.
Olga is a Copywriting Director at AliDropship. She works on guides, tutorials, and other educational materials to help you start and run your dropshipping business with ease.
desmond October 2, 2017 6:45:21

If I would like to try the different themes, where can I download the 3 themes ? Thanks

ray March 5, 2019 6:41:59

How many products per store?

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