Blind Dropshipping

Among ecommerce entrepreneurs, there is a common interest in keeping much of their business information private. The term blind dropshipping is very relevant to this statement.

What is blind dropshipping?

Blind dropshipping meaning: the business owner doesn’t reveal that the store is actually based on the dropshipping business model. It is preferable to keep the information about the original supplier disclosed. This includes not displaying the information about the original supplier, as well as not disclosing the product’s original price and preventing the manufacturer’s branding materials (booklets, calling cards, etc.) from being included in the packages.

As a result, with blind dropshipping, customers are convinced they receive products directly from the online store where the product.

The benefits of blind dropshipping

• Protects your interests

You won’t have to constantly think about your customers contacting your suppliers directly through various pieces of information they might find in the packages.

• Provides more confidence to your customers

Customers will have more trust purchasing “directly from the sellers”, as they might think. Of course, with this type of dropshipping, they will never know that the ecommerce entrepreneur is actually a dropshipper.

• Boosts customer satisfaction

Upon discovering the product’s actual place of origin and its initial selling price, a buyer might have mixed thoughts about the business’ credibility and request a refund, ending up highly disappointed with the service. Moreover, this person will never return to this same online store – and can even start sharing the experience on social media and review sites. Clearly, blind dropshipping is highly effective in preventing these undesirable outcomes from happening.

How does blind dropshipping work?

If an ecommerce entrepreneur wants their business to function as blind dropshipping, they simply need to contact the supplier.

More specifically, when the business owner purchases the product from the supplier, they should leave a message on the checkout page. In this note on an order, the entrepreneur should state that they don’t want the supplier to include any invoices or marketing information in the order. It is also a good idea to write a direct message to the supplier and make sure the commentary isn’t lost or overlooked. As a rule, suppliers are attentive to dropshippers’ notes and fulfill their requests. It is highly beneficial for the suppliers to have dropshippers as returning customers. So, they do their best to establish long-term partnerships with them.

Blind dropshipping follows a straightforward process:

1. A customer places an order on your online store.
2. You forward the order details to your supplier.
3. The supplier ships the product to the customer without any branding or invoice details that identify them.
4. The customer receives the package without knowing the true source of the product.

This method helps maintain the perception that your business is directly responsible for the fulfillment process, increasing customer trust and loyalty.

How to find the right blind dropshipping suppliers

Choosing the right supplier is key to a successful blind dropshipping business. Here’s what to look for:

• Verified suppliers: Use platforms like AliDropship or Sellvia to find reputable suppliers that offer blind dropshipping options.
• Product sample testing: Order samples to check product quality and confirm that supplier packaging does not include identifying information.
• Good communication: Ensure the supplier is responsive and willing to accommodate special requests, such as removing invoices or branded labels.
• Fast shipping options: Opt for suppliers that provide reliable and fast shipping to enhance customer satisfaction.

Best practices for success in blind dropshipping

To build a successful blind dropshipping business, follow these best practices:

1. Optimize your store for conversions

A well-designed website with clear product descriptions, high-quality images, and trust signals (reviews, secure payment badges, etc.) increases conversion rates.

2. Offer excellent customer service

Providing prompt and helpful customer support improves brand loyalty and helps resolve any issues related to shipping or product quality.

3. Use effective marketing strategies

Use social media marketing and other tools to drive traffic and generate sales.

4. Monitor supplier performance

Regularly assess your supplier’s reliability by tracking order fulfillment speed, product quality, and customer feedback.

5. Handle returns efficiently

Have a clear return policy and work closely with suppliers to manage returns and refunds smoothly.

Should ecommerce entrepreneurs choose blind dropshipping?

Therefore, if you are a dropshipping entrepreneur, the answer is yes.

Try to establish a work-friendly relationship and communication with your supplier. Not only will this help the workflow, but it will also make many aspects of your partnership much easier.