How A Young Dropshipping Entrepreneur Made $450,000 Dropshipping With Just One Product [Case Study]

In the ever-evolving world of ecommerce, the success stories of individuals who have made a fortune through dropshipping serve as inspiration for many aspiring entrepreneurs. Today, we delve into a remarkable case study that not only demonstrates the lucrative potential of dropshipping but also underscores the power of strategic marketing and product selection. This is the story of a young man who made an astounding $450,000 by focusing on a single evergreen best-seller – a women’s bodysuit.

Before we embark on this journey, let’s briefly touch upon what dropshipping is for those who may be new to the concept.

Dropshipping is a retail fulfillment method where a store doesn’t keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third party and has it shipped directly to the customer. 

As a result, the seller doesn’t have to handle the product directly.

This model drastically reduces the barrier to entry for aspiring ecommerce entrepreneurs because it eliminates the need for significant upfront investment in inventory.

Josh’s secret to finding a dropshipping gem

Josh’s journey in dropshipping led him to earn an impressive $450,000 by focusing on just one special product – a woman’s snatch bodysuit.

A product must either be in high demand, offer a unique solution to a common problem, or stand out due to its uniqueness. The snatch bodysuit was a perfect mix of all three criteria, making it an ideal pick for dropshipping success.

And how did he find this product, yoy be thinking? He found it through a tool called PiPiAds.

By using PiPiAds, Josh could pick the Snatch bodysuit from a list of trending items and use unique videos to promote it, making it a big hit.

Sourcing the product efficiently was crucial. Initially, the entrepreneur looked into AliExpress but found the long shipping times unsustainable for maintaining a reputable brand. Instead, he turned to a direct Chinese supplier, securing a deal that allowed for a more sustainable business model with shorter shipping times.

PiPiAds alternatives you can use

While PiPiAds was key to Josh’s success, we’ve prepared a list of alternatives for you to see which one might feel right for you.

These tools offer similar features but have different prices, making them good options for those who find PiPiAds expensive.

BigSpy

BigSpy is another tool that provides information on ads from different social media platforms. It has a basic plan for $9 a month, but this plan only covers Facebook and Instagram. For more features, including TikTok, prices go up to $3600+ per year.

• Basic Plan: $9/month for Facebook and Instagram
• More advanced plans range from $99/month to $3600+/year for broader social media coverage

Minea

Minea offers a free plan to start, and paid plans for more in-depth features. It helps you look at ads across platforms like TikTok, Facebook, and Pinterest.

• Free Plan: Test the platform
• Starter Plan: £49/month for Facebook ads
• Premium Plan: £99/month for all social networks including TikTok

SimplyTrends

SimplyTrends lets you track how well Shopify stores are doing. You can see details about up to 250 stores, depending on the plan you choose.

• Prices start at $49/month for tracking 10 stores
• Higher plans allow tracking more stores, up to $499/month for 250 stores

Peeksta

Peeksta is an affordable option for store owners, with prices starting at $19.99 a month. It’s designed to help you find winning products and create great ads.

• Prices range from $19.99 to $99.99 a month

Josh’s story shows how using the right tools can lead to big success in dropshipping. Therefore, by trying out tools like PiPiAds, BigSpy, Minea, SimplyTrends, and Peeksta, you can find the best products to sell and learn how to promote them effectively.

How Josh made $450,000 in one month marketing the product

Let’s dive into how Josh managed to market his way to a $450,000 month, focusing primarily on his initial strategy and how he scaled up from there.

• Starting off with Snapchat Ads

Josh kicked things off on February 2nd with a single campaign on Snapchat Ads Manager, targeting big markets like the United States, Canada, Australia, New Zealand, and the United Kingdom, and loaded it with three creative ads for the bodysuit. This strategy quickly showed promise, netting four purchases with a cost per purchase of $11 and bringing in $563 in sales. However, not all was smooth sailing, as a venture into TikTok ads saw a break-even situation with $200 spent for $200 in sales. Nevertheless, Snapchat proved fruitful from the get-go, earning $124 with just $46 spent on the first day.

By the second day, Josh refined his strategy by splitting the original campaign into separate ones for each targeted country, which significantly improved purchase costs and sales, leading to $543 in sales. This approach of tailoring campaigns for specific markets was a game-changer.

• The magic of A/B testing

Josh didn’t stop there. He introduced a new campaign strategy, experimenting with different ad sets and bids based on the best combinations discovered from the previous days. This method of A/B testing and adjusting bids according to performance was crucial for scaling up efficiently.

• Scaling up

Emboldened by the success of his tailored campaigns and strategic bid adjustments, Josh aggressively scaled his ad spend, which paid off handsomely.

On February 7th, he saw his biggest day yet, with a staggering $9,985 in sales from a $34.28 ad spend.

This incredible ROI underscored the effectiveness of his meticulously crafted ad strategy.

A standout moment worth highlighting was on February 10th. This day marked the pinnacle of his 30-day ad campaign spree. Through the Ads Manager, Josh reveals that he invested $10,824 in ads. The return? A whopping $22,240 in sales. This achievement translates to a ROAS (Return On Ad Spend) of approximately 2.2.

This particular day not only showcased the peak of Josh’s revenue thus far, but also encapsulated the essence of his marketing prowess.

• Lessons learned

Josh’s journey from the first seven days of ad campaigns to scaling his monthly sales illustrates the power of marketing, the importance of adapting strategies, and the potential of ecommerce platforms for achieving remarkable sales milestones.

An important highlight from this journey is the potential earnings from consistent ad spending. If you’re able to maintain an ad budget of $3,000 to $5,000 daily, you could effortlessly hit the $450,000 mark in revenue by the year’s end.

By sharing his approach, Josh provides invaluable insights for aspiring dropshippers and ecommerce entrepreneurs, demonstrating that with the right strategies, it’s possible to achieve significant sales and grow a successful online business.

Why the snatch bodysuit is an evergreen bestseller

Selling an evergreen product like a women’s snatch bodysuit taps into a universal desire: to feel confident and flawless in our own skin. Everyone wants their body to look its best. Some outfits, particularly those with intricate designs or delicate fabrics, require a smooth silhouette to truly shine.

Moreover, comfort is a significant factor. For example, fashion dresses are often designed for aesthetics rather than comfort, sometimes incorporating elements that can feel scratchy or uncomfortable against the skin. Here, the snatch bodysuit becomes an essential piece, offering a seamless and comfortable foundation that enhances the wearability of fashion-forward outfits. It’s the kind of basic, yet indispensable item that consistently sells well because it meets a fundamental need.

In essence, the snatch bodysuit is not only a practical addition to any wardrobe but also a hot seller for dropshippers looking to cater to a market that values both style and functionality, making it an attractive option for both dropshippers and customers.

Here’s why this product stands out:

• High demand

The snatch bodysuit meets a continuous need, fitting into the category of shaping and fashion wear that many women seek. Its appeal lies in its promise to enhance body shape, making it a sought-after item throughout the year.

• Versatility

This product is versatile, suitable for various occasions and outfits. Whether it’s for a night out, a formal event, or casual wear, the bodysuit can be styled in multiple ways, increasing its appeal to a broad audience.

• Broad market

The target market for a snatch bodysuit is wide, appealing to women of all ages who are interested in fashion, fitness, or simply looking for a confidence boost in their everyday wear. This broad market base ensures a steady demand for the product.

• Repeat customers

Customers who find a shaping product that works for them are likely to return for more, either to replace a worn-out item or to purchase in different colors or styles. This potential for repeat business adds to the product’s attractiveness for dropshippers.

• Positive reviews and social proof

A product that delivers on its promise tends to generate positive reviews and social proof, which can significantly boost sales. Satisfied customers are likely to recommend the bodysuit to friends and family, creating a cycle of referral and repeat business.

• Low return rates

Given its nature as an undergarment and shaping product, the snatch bodysuit may have lower return rates compared to other fashion items, provided that the sizing information is clear and accurate. This aspect can reduce the logistical and financial burdens associated with returns.

Selling a product like a women’s snatch bodysuit offers numerous benefits, from tapping into a consistent demand to fostering a loyal customer base. Its versatility and broad appeal make it a standout choice for those looking to dive into the world of dropshipping.

Evergreen product examples you can sell

When considering products that fit the criteria of being evergreen, highly desirable, and solving common problems, the following five items stand out as potential best-sellers in the dropshipping market:

• High-waisted compression leggings

These leggings are not just for workouts; they’ve become a staple in everyday fashion due to their comfort and ability to shape the body. High-waisted designs offer tummy control, making them perfect for creating a smooth silhouette under any outfit.

• Seamless shapewear

Similar to the snatch bodysuit, seamless shapewear is designed to be invisible under clothing, offering body sculpting benefits without any visible lines. This category includes items like full-body suits, high-waisted shorts, and shaping camisoles.

• Wireless contour bras

Offering both comfort and support without the discomfort of underwires, wireless contour bras have gained popularity. They provide a smooth, natural shape under clothing, making them ideal for everyday wear and special occasions alike.

• Anti-chafing thigh bands

With practicality and comfort in mind, anti-chafing thigh bands address a common issue many face during warmer months or when wearing dresses and skirts. They’re not only functional but can also be designed as a fashionable accessory.

• Multiway/convertible bras

These bras offer versatility with adjustable straps that can be changed to fit under any style of top or dress. They’re a must-have for anyone looking to wear challenging necklines or backless designs, making them a consistent favorite.

Each of these products addresses specific needs while offering comfort, style, and functionality, making them evergreen best-sellers in the dropshipping market. Exploring beyond the realm of fashion and apparel, here are five more examples of evergreen products from different categories that hold potential as best-sellers in the dropshipping market:

• Waterproof bluetooth speakers

With the increasing demand for portable and durable gadgets, waterproof Bluetooth speakers cater to music lovers who want to enjoy their playlists anywhere, from shower sing-alongs to outdoor adventures.

• LED night lights with motion sensors

Ideal for hallways, bathrooms, or children’s rooms, these night lights offer convenience and safety, turning on automatically in the dark when motion is detected. Their energy efficiency and practicality make them a continuous favorite.

• Eco-friendly reusable water bottles

With growing awareness of environmental issues, reusable water bottles have become a staple item for people looking to reduce their plastic usage. Bottles made from materials like stainless steel or glass, featuring insulated designs to keep drinks at the desired temperature, are particularly popular.

• Smart garden planters

For those who love fresh herbs but lack outdoor space, smart garden planters provide a solution. These compact systems can fit on a countertop, require minimal effort, and often include built-in grow lights, making it easy for anyone to grow herbs indoors year-round.

• Magnetic phone mounts for cars

As hands-free laws become more stringent, the demand for a safe and convenient way to use smartphones while driving has increased. Magnetic phone mounts offer a universal solution that can be easily adjusted for any phone model, making them an essential accessory for drivers.

These products, each from different categories, share the common traits of addressing ongoing needs, offering convenience, and enhancing the user’s lifestyle, marking them as potential evergreen best-sellers in their respective markets.

Diving into the fashion ecommerce world can feel daunting, but with AliDropship, that journey turns into an exciting venture filled with endless opportunities. This isn’t merely about stocking up on the latest fashion items, it’s about completely transforming your approach to business for unparalleled growth and success.

Introducing the fashion best-sellers pack

AliDropship’s Fashion Best-Sellers Pack is your ticket to making a significant impact in the online fashion market.

Here’s why it’s a must-have for anyone serious about dominating this space:

• A Curated Collection of 1,000 Trendy Items: Dive into a meticulously selected range for Spring 2024, spanning from high-fashion pieces to the newest in streetwear.
• Maximized Profit Potential: These aren’t just any products; they’re ones that could let you earn up to $244 on a single sale.
• A Stylish Website Makeover: AliDropship doesn’t stop at supplying products. It offers a complete website redesign that matches the chicness of the items you’re selling, making your online store a magnet for fashion-forward customers.
• Engaging Visuals and Videos: Take advantage of professional promotional materials designed to showcase your products in the best light and captivate your audience.
• Ready-for-Amazon Product Feed: Step into the vast world of Amazon effortlessly with a product feed prepared specifically for easy listing, expanding your reach to a global audience.

How it works

• Market Research: AliDropship’s team digs deep to pick out the season’s hottest and most profitable fashion items, ensuring your store is always on trend.
• Website and Amazon Store Revamp: Get a full makeover for your ecommerce site and Amazon Seller account with top picks from AliDropship, complete with engaging descriptions, stunning images, and persuasive videos.
• Boosted Customer Engagement: This pack doesn’t just attract eyes; it turns visitors into loyal buyers, enhancing your brand’s appeal.
• Increased Traffic and Sales: Refresh your store’s look and product offerings to attract more visitors and convert them into sales more effectively.
• Hassle-Free Fulfillment: Leave the logistics to AliDropship, from packaging to shipping, ensuring a seamless shopping experience for your customers.

Choosing the Fashion Best-Sellers Pack is the key to elevating your fashion ecommerce venture with minimal effort. By leveraging AliDropship’s insights and resources, you’re not just selling products; you’re creating a lifestyle brand that resonates with today’s consumers. This is your opportunity to stand out in a crowded market and propel your business to new levels of profitability and success.

With AliDropship by your side, stepping into the fashion ecommerce scene in 2024 becomes not only a smart choice but a gateway to a future brimming with potential. Embrace this chance to lead the way in fashion ecommerce and watch as your business soars to heights you never thought possible.