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He Makes Millions Of Dollars, But Lives In His Mother’s House? [Jordan Bown’s Story]

By Artemis K.

Jordan Bown, a successful YouTuber and an ecommerce entrepreneur

Appearances can be misleading. In the fast-paced business world, it’s easy to confuse a casual, everyday person with a high-flying millionaire – and vice versa. Meet Jordan Bown, a prime example of this phenomenon.

Jordan has amassed significant wealth but chooses a modest lifestyle, living at home and prioritizing financial growth over social status. His choices reflect a focus on long-term success rather than short-term impressions.

So, who is Jordan, what’s behind his success, and what can we learn from him? Keep reading for insights into his approach to business and tips on how you might start your journey toward becoming an entrepreneur.

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Who is Jordan Bown?

Photo of Jordan and his car

Meet Jordan Bown, a notable figure on YouTube and a thriving ecommerce entrepreneur. Each month, Jordan earns an impressive $300,000 in net profit.

Despite his financial success, which affords him a Porsche 911 Turbo S – a car with a value matching his monthly earnings – Jordan continues to live at his mother’s home, sleeping on an inflatable mattress. Why, you might ask, does he choose this lifestyle when he could easily afford more luxurious accommodations? The answer lies in his unique set of priorities.

Why is Jordan’s business a success?

Jordan began his entrepreneurial journey with a unique product: beer cooling bottles. This initial endeavor was quite successful, generating over $9,000 in revenue in its first month. Despite this early success, Jordan recognized the limitations of relying solely on seasonal items.

To diversify his business, Jordan ventured into the world of fashion, opening a clothing store that specialized in streetwear and hoodies. This move proved to be highly profitable, with monthly revenues exceeding $80,000. However, like many entrepreneurs, Jordan encountered unexpected challenges along the way (we’ll explore how he addressed these issues in a bit).

Not one to rest on his laurels, Jordan then explored the online jewelry market. This decision marked his most lucrative venture to date, amassing over $500,000 in total sales. While some might consider this a cue to retire, Jordan continues to save and strive towards even greater ambitions.

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Jordan’s approach to finances

Jordan seems to be a kind of financial wisdom, especially for someone in such a lucrative position. Here’s why he opts to save and reinvest his earnings rather than spending them on a luxury life.

  • Financial prudence: Jordan could rent a high-end residence costing anywhere from $15,000 to $30,000 per month. However, he views this as excessive spending that offers little return. Why move out and lose the comfort of family life when he’s content at home? Moreover, while he’s fully capable of buying a house outright, he prefers to do so in cash, when the time is right, avoiding the burden of a mortgage.
  • The true cost of homeownership: The homes that catch Jordan’s eye are priced in the millions, with hefty down payments required upfront. For Jordan, these aren’t justifiable expenses when his current living situation meets his needs and allows him to save for the future.
  • Valuing freedom: Jordan loves to travel. Owning a house that he would seldom use doesn’t make sense to him. It would also require him to manage its upkeep from afar, adding unnecessary stress to his life. He values his freedom and mobility far more than the perceived stability of homeownership.

Jordan's photo

  • Focusing on bigger goals: Jordan’s ultimate aim is to increase his earnings to $1 million per month. While making $300,000 is already impressive, he’s not yet at a point where he feels comfortable indulging in extravagant purchases regularly. His focus remains on growing his business and achieving higher financial targets. However, he does treat himself occasionally, like buying his dream Porsche – a reward for his hard work and a reminder to keep striving.

What does a millionaire’s day look like?

Jordan's photo

Imagine a day in the life of a successful entrepreneur, Jordan. His daily routine is carefully crafted to maintain his health and to continuously achieve remarkable goals. Here’s a glimpse into how he structures his day:

Morning: Jordan’s day begins early, which helps him start on a positive note. He dedicates time to exercise, meditation, and enjoying a nutritious breakfast. This combination enhances his physical wellbeing and mental clarity, providing him with the necessary energy and focus for the day’s tasks.

Afternoons: His afternoons are typically spent on managing his business. This includes exploring new opportunities, engaging with customers, and nurturing the growth of his business. These activities are crucial for staying connected to the market and expanding his enterprise.

Evening: Jordan reserves his evenings for personal growth. He might read the latest business books, participate in webinars, or acquire new skills relevant to his field. He also takes time to review what he achieved during the day and plans for the upcoming day, aligning his daily actions with his long-term objectives.

Jordan Bown’s success strategies

  • Emphasizing wise spending: Jordan demonstrates that even with substantial income, careful management of expenses is crucial. He avoids frivolous expenditures, focusing instead on essentials that bring true value to his life, such as comfort, family, and pursuing his dreams. His determination is to reach his goals without unnecessary distractions.
  • Reinvesting in business growth: Rather than indulging in a lavish lifestyle, Jordan strategically reinvests his profits back into his business. He has set an ambitious target of reaching $1,000,000 in monthly net profits, staying committed to his financial priorities and long-term vision.
  • Maintaining a positive mindset: The foundation of success is the right attitude. Jordan believes in setting realistic and clear goals, maintaining focus, and celebrating small victories along the journey. This approach helps keep motivation high and underscores the importance of resilience.
  • Smart purchasing decisions: Despite his success, Jordan opts for smart spending. He chooses to invest in items that retain their value over time, like certain high-quality jewelry, ensuring that even his luxury purchases are thoughtful.

Van Cliff bracelets

  • Work-life balance: Jordan values a balanced approach to life, ensuring he spends quality time with family and takes care of his health. Recognizing that health is a priceless asset, he never compromises it for professional achievements.
  • Cultivating a supportive network: Building a network of positive and supportive individuals is key to sustained growth. Engaging with mentors and like-minded peers helps maintain motivation and offers realistic perspectives on various challenges.
  • Don’t give up: Jordan’s story is all about persistence. He ran a large online fashion store that earned $80k in revenue each month. However, in August 2022, his store was blocked by Facebook due to their own legal issues. Jordan had to start a new venture from scratch. Instead of leaving the industry, he decided to try again. His patience and hard work paid off, and he built an online store that generated over $500k in total sales.
  • Committing to lifelong learning: In a rapidly changing world, continuous learning is essential. Keeping up-to-date with new information and trends ensures you remain competitive and well-informed.

Now, let’s explore how you can carve out your own path to success in ecommerce, inspired by Jordan Bown’s strategies.

The rise of ecommerce in 2024

In 2024, ecommerce continues to transform the way we think about starting businesses. It’s an exciting avenue that offers a chance to jump into entrepreneurship without the hefty initial costs typically associated with traditional business setups.

Experts predict that global ecommerce sales will exceed $6 trillion this year, a testament to more people shopping online than ever before, as highlighted by Statista.

With over 2.14 billion people around the world purchasing online, ecommerce is tapping into a vast market.

According to Forbes, more than 60% of small ecommerce businesses see a significant increase in revenue in their first year alone.

So, what’s behind this success? The reasons are straightforward:

  • Convenience: Ecommerce platforms are open around the clock, allowing customers to shop at any time from anywhere. This convenience means you can buy what you need from your living room or while on the move.
  • Variety: Online shops often have a broader selection of products than you’d find in physical stores. This diversity meets a wide range of tastes and needs, and you might even snag a great deal!
  • Low startup costs: Launching an ecommerce store can be cost-effective. There’s no need for a physical storefront, which cuts down on rent and the number of employees needed.
  • Flexibility: Running an online business gives you the freedom to work from virtually anywhere. All you need is a device and an internet connection, whether you’re at home, in a cafe, or even at the beach.

The best way to start your online business: Dropshipping with AliDropship!

Are you excited about starting an online business but unsure about where to get products or how to handle orders? Dropshipping with AliDropship might be the perfect solution for you!

In dropshipping, you don’t keep the products you sell in stock. Instead, when you receive an order, you pass the customer’s details to a supplier, who then ships the product directly to the customer. The products never touch your hands, going straight from the supplier to the final consumer.

Why is it great?

No inventory hassles: You don’t need to worry about stocking products. This flexibility allows you to change your store’s product selection, adapt to your customers’ needs, and keep up with trends, something traditional stores can’t do as easily.

Save money: There’s no need to buy products in bulk and risk ending up with unsold inventory. With dropshipping, you minimize financial risks. If a product doesn’t sell well, simply remove it from your store.

Shipping is handled for you: You don’t have to pack items, go to the post office, or hire someone to do it. The supplier takes care of all the shipping, giving you more time to focus on growing your business.

Work from anywhere: Run your business from anywhere with an internet connection. Whether you’re traveling, staying at home, or working during your lunch break, you have the freedom to manage your store from any location.

Be your own boss: Set your own schedule and work on your business at your convenience. Whether you prefer mornings, afternoons, or late nights, you control your working hours.

Easy to grow: Scaling your business is straightforward. You can add more products or target new markets with ease. As your business grows, expanding your product range and reaching a larger audience is much simpler than with a physical store.

Quick start: You don’t need any programming skills or development expertise. Professionals will set up your store for you. Plus, you don’t need special licenses or government approvals to get started (just remember to handle your taxes).

How to get a store for free? [Solved]

Starting your online store is simple with AliDropship. Just share your preferences and vision, and we’ll handle the rest. It’s designed to be user-friendly, even for beginners, so you can start selling quickly.

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  • $100 voucher

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For those who dream of independence and freedom without taking huge risks, ecommerce – especially dropshipping – offers an excellent opportunity. You can work at your own pace, without stress or anxiety. It’s even easier when you have a turnkey solution and a team ready to provide guidance and support. Get a turnkey store from AliDropship with a $100 voucher and enjoy a smooth, safe, and stress-free journey.

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By Artemis K.
Artemis is a senior copywriter at AliDropship. Having received a BA degree in International Communication and MA degree in Advertising, he started his career working in a multinational petrochemical enterprise as a marketing specialist. To date, for a number of years, Artemis has been sharing the latest ecommerce trends with you, creating guides on how to start an online business from scratch, and keeping you updated on new IT solutions that help you optimize your venture.
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