How To Promote Your Store On A Long-Term Basis With Zero Effort? Easy! [Email Marketing Strategy]
How to start a business and make it bring huge profit right away? No big deal, actually! Pay-per-click ads might be a great way to see rapid and substantial results. Nevertheless, there exist other cost-effective strategies that yield long-term benefits, among them being email marketing.
Numerous case studies illustrate that once you set up an efficient email marketing strategy, it continues to work in your favor indefinitely! Read the success story of Anna, an online business owner, who managed to develop a winning ecommerce email marketing strategy – it’s time to reveal the secret on how to get an infinite source of leads working on autopilot for years to come!
How Anna skyrocketed her business: Easy-to-repeat strategy
The year was 2020, the onset of the COVID-19 pandemic. The global population had to limit their mobility. Some individuals lost their jobs, while others witnessed their businesses crumble.
However, there was a subset of people who leveraged these circumstances to their advantage.
Anna, a young mom who was managing her home, started her ecommerce venture to attain financial independence and provide a comfortable life for her family. She chose the car essentials industry due to its promising financial prospects.
Moreover, Anna’s approach to address the everyday challenges faced by car drivers and passengers is likely what fueled her success. She firmly believed that nurturing long-lasting, mutually beneficial relationships was the cornerstone of steady business growth.
Keeping this notion in mind, Anna integrated email marketing into her ecommerce strategy, providing her audience with added value.
Customer care: The key to sustainable success
Would you like to have a store your customers repeatedly return to for their purchases? This is how to make real money!
Customers fear apathy. They wish to feel trust, and feel that you value them. Finding a trustworthy store is often more challenging for a buyer than it is for a store owner to secure a loyal customer. Consumers typically explore multiple stores before they find one that provides quality products, excellent customer support, and an overall satisfactory shopping experience.
Experience has shown that once customers discover a store that meets their needs, they become repeat customers because they feel valued and appreciated.
That’s why Anna dedicated herself to building relationships with both existing customers and potential customers who visited her store. However, she managed this without any extra strain. This approach substantially increased her customer lifetime value without necessitating any specific skills or knowledge.
Furthermore, satisfied customers often refer others to the store, providing free promotion.
Of course, this method cannot be utilized in isolation. It’s especially crucial to attract new customers to your store at the outset of your venture. To optimize this process and maximize its benefits, email marketing emerges as the perfect solution. During a 2022 survey carried out among consumers from the United States, 79 percent of responding millennials stated they liked being contacted by brands via email. The same was true for 57 percent of respondents from Generation Z. Plus, once set up, it yields returns from the get-go and indefinitely, without requiring further effort or investment.
Hence, Anna started combining paid ads with free promotion channels. This strategy, costing her nothing, would continue to bear fruit in the years to come, and the outcomes surpassed all expectations.
An approach ensuring no customer leaves empty-handed
Currently, Anna promotes her products via Facebook ads, aiming to entice a buyer to the store and prompt an impulse purchase. Following this, she showcases related products in emails (follow-ups and newsletters), intending to significantly increase the number of repeat purchases – a cost seven times lower than attracting a new customer!
Customers who complete an order receive special offers and compilations of products that might interest them.
For instance, customers who purchase car organizers receive suggestions for products related to space management, car wash, interior accessories, and more.
Simultaneously, Anna also engages with new customers to ensure none leave her store empty-handed.
Those who visit the store once receive a 10% discount coupon in exchange for their email address, and they also receive emails about special offers and new arrivals.
And this strategy works wonders.
Set up once, reap benefits forever [Ecommerce email marketing strategy]
By analyzing customer behavior, Anna notes that many customers repeatedly return to the store: the most loyal customers have a lifetime spend exceeding $2,000! And that’s not all.
Many customers recommend Anna’s store to their closest circle: she receives orders from the same address but different individuals – members of the same family. This is word-of-mouth marketing in action!
On the whole, the revenue from email marketing contributes to over 20% of Anna’s total revenues. We’re talking about a store with monthly sales exceeding $500,000!
As a result, having set up her email campaigns once, Anna now enjoys a reliable source of hot traffic and substantial sales that will continue to work in the coming years, without requiring her active participation.
Are you excited about transforming every website visitor into a satisfied customer who completed an order in your store? Initiate your email campaign, and let it work for you 24/7 without any effort!
Aren’t you sure you can do this like a pro? No big deal – let the team of ecommerce marketers help you start a business you will benefit from for years to come!
Get a turnkey store and a business training session for $0
Email marketing isn’t just about sending a few messages when someone leaves your site. It’s a powerful tool designed to turn website visitors into loyal customers by using smart, automated systems. These emails work together to bring in valuable traffic, completely free of charge.
If you’ve never set up email campaigns before, don’t worry. With expert setup, your emails can keep working for you automatically for years.
AliDropship provides a hassle-free, automated solution, including:
- Lead generation tools
- Follow-up emails
- Special deals in emails
- Custom templates
- Plus, you’ll get guides and examples to help you make the most of email marketing.
Concerned about problems along the way? Our support team is here to help anytime!
Special Offer: Get a free online business and personal training to start your journey today!
Give it a try and watch your business grow with minimal effort!
Get a turnkey online store and book a free business training session to let us teach you how to start a steady business whether you look for a side hustle or want to switch from 9-to-5 job. You have a great opportunity now give it a try without risking anything – should you try or regret that you didn’t do it?
START FOR FREE
tutorials and special offers from AliDropship
Recommended for You
