How To Start Dropshipping In Romania In 2025
Why start dropshipping
Venturing into the dropshipping industry is your gateway to entrepreneurial freedom.
Imagine curating a diverse array of products without the burden of inventory or overhead costs. This innovative model allows you to focus on creativity and customer connection, transforming your passion into profit.
With the world at your fingertips, you can tap into global markets and trends, all while enjoying the flexibility of working from anywhere.
You’re in the right place to seize this opportunity – where dreams of financial independence and a dynamic lifestyle converge.
Start your dropshipping adventure today and watch your aspirations take flight! Keep reading to learn more!
How dropshipping works
Why start dropshipping in Romania
In the realm of ecommerce, Romania is quickly carving out a niche as an attractive locale for launching a dropshipping business. With a strategic geographical position at the crossroads of Europe, Romania benefits from both a skilled workforce and a burgeoning digital landscape. The country’s strong IT sector, bolstered by a young and tech-savvy population, complements the low operational costs and favorable business climate, making it a fertile ground for entrepreneurs.Â
Moreover, the Romanian government’s proactive stance towards fostering innovation and entrepreneurship, evident through various support schemes and incentives, further sweetens the deal for aspiring business owners.
The competitive advantage of starting a dropshipping venture in Romania is not solely rooted in its cost-efficiency. The nation’s adeptness in logistics and its increasing connectivity to major European markets via enhanced transport networks means that Romanian-based dropshippers can seamlessly serve a broader client base.Â
Additionally, the country’s growing ecosystem of startups and tech companies provides a supportive community and a wealth of resources for those looking to scale their businesses. As Romania continues to strengthen its position in the global market, the prospects for dropshipping entrepreneurs are only poised to grow.
The rise of Romania as a go-to destination for entrepreneurs is also underscored by the country’s favorable tax laws and straightforward legal framework, which considerably reduce the initial hurdles of setting up a business. Furthermore, the local market’s increasing demand for online shopping, coupled with a high level of English proficiency among the youth, means that there is both a capable workforce and a ready consumer base for dropshipping ventures.
Advantages and disadvantages of dropshipping in Romania
Advantages of dropshipping in Romania
1. Low start-up costsÂ
One of the most compelling reasons to start a dropshipping business in Romania is the low start-up costs. In contrast to traditional retail, dropshipping demands very little initial investment. You don’t need to stock inventory, rent a physical store, or hire a large team. This makes it an accessible option for entrepreneurs with limited capital. The cost-effectiveness extends to operational expenses, as Romania offers affordable office spaces and a skilled workforce at a fraction of the cost compared to Western European countries.
2. Minimal riskÂ
The low start-up costs and the absence of inventory management significantly reduce the financial risk associated with starting a business. You can test different products and market segments without the fear of being stuck with unsold inventory. This flexibility allows you to pivot your business strategy quickly and adapt to market changes. Additionally, the Romanian market’s growing ecommerce sector provides a supportive environment for testing and scaling your dropshipping business.
3. FlexibilityÂ
Dropshipping in Romania offers unparalleled flexibility. You can run your business from any location with an internet connection, making it especially beneficial for entrepreneurs who prioritize work-life balance or favor remote work. Romania’s solid digital network, featuring high-speed internet and a tech-savvy population, facilitates seamless operations. Moreover, you can easily scale your business by adjusting your marketing strategies and partnerships without significant overhead costs.
4. Access to a large marketÂ
Romania’s strategic location in Eastern Europe provides access to a large and diverse market. The country serves as a gateway to both Western and Eastern European markets, allowing you to reach a broader customer base. The growing middle class in Romania and neighboring countries, coupled with increasing internet penetration and a preference for online shopping, presents numerous opportunities for dropshippers. Additionally, the European Union’s single market regulations facilitate cross-border trade, making it easier to expand your business beyond Romania.
5. Growing ecommerce sector
Romania’s ecommerce sector is experiencing significant growth, providing a supportive environment for dropshipping businesses. The increasing number of online shoppers and the preference for online retail create a thriving market for dropshippers. Entrepreneurs can leverage this growing trend to establish their business and tap into the evolving consumer behavior.
6. Remote work opportunities
Romania’s strong digital infrastructure and tech-savvy population foster remote work opportunities. Entrepreneurs can build virtual teams, collaborate online, and manage their business operations remotely. This flexibility allows for a better work-life balance and attracts a new generation of entrepreneurs who value remote work arrangements.
Disadvantages of dropshipping in Romania
1. Increased risk and uncertaintyÂ
While the financial risk is lower, the overall risk and uncertainty associated with starting a dropshipping business in Romania cannot be overlooked. The success of a dropshipping venture depends on various factors, including market demand, competition, and supplier reliability. The Romanian market, though growing, is still relatively new to ecommerce, which can make it challenging to predict consumer behavior and trends. Additionally, the lack of a well-established dropshipping ecosystem may pose initial challenges in finding reliable suppliers and logistics partners.
2. Regulatory and bureaucratic hurdlesÂ
Starting a business in Romania, while generally easier than in many other countries, still involves navigating a certain level of regulatory and bureaucratic hurdles. The process of registering a business, obtaining necessary permits, and complying with local regulations can be time-consuming and complex. High regulatory burdens and unsecured intellectual property rights can deter innovative entrepreneurship. Ensuring compliance with EU regulations, especially if you plan to expand your business, adds another layer of complexity.
3. Limited brand authority and awarenessÂ
Building brand authority and awareness in a hyper-loyal marketplace can be challenging, especially for new dropshipping businesses. Romanian consumers may be more cautious and loyal to established brands, making it harder for new entrants to gain traction. Effective marketing strategies, including influencer partnerships and social media campaigns, are crucial but require significant effort and resources. Additionally, the need to position your products in places where potential customers can naturally find and test them adds to the challenge.
4. Competition and market saturationÂ
The dropshipping market in Romania, while growing, is becoming increasingly competitive. As more entrepreneurs recognize the potential of dropshipping, the market is becoming saturated with similar products and services. Standing out in a crowded market requires innovative marketing strategies and a unique value proposition. This can be particularly challenging for new businesses with limited resources and brand recognition.
In summary, dropshipping in Romania offers numerous advantages, including low start-up and operational costs, flexibility, and access to a diverse market. These benefits collectively make Romania an attractive destination for entrepreneurs looking to start a dropshipping business, especially those who value remote work and market adaptability.
What to dropship?
How much can you make with dropshipping?
How far you can go with dropshipping: real-life experience
FAQ
Is dropshipping legal in Romania?
Yes! When you are dropshipping, you are not ‘fooling’ anyone, and you are not breaking any laws. You are simply helping other people receive the items they want - and enjoy the perfect customer service you provide.
However, pay attention to your choice of products. It is illegal to sell branded, copyrighted items, or things like weapons (even their sports or hunting models), knives, smoking mixtures, etc.
How much money do I need to start?
At least $150 is necessary - let’s do the maths.
If you have some technical skills and can assemble and set up a website yourself, you will need around $150.
First of all, you will need to buy a domain name (a good one costs about $10-15, and you will need to pay this fee every year to prolong your registration).
After that, you need a hosting: a server that makes your store info visible to the Internet user. You can use the basic hosting service from AliDropship (‘Silver Plan’) and only pay $69 per year.
Then, you will need to install WordPress, which is absolutely free, and buy AliDropship plugin, which costs $89. It should be enough: WordPress + AliDropship make a proper basis to create a fully functional dropshipping store.
If you don’t have these technical skills, you can order a ready-made store based on the AliDropship plugin. It will be made for you personally by an expert team: the specialists will even add the first products to your store. So, technically, it will be ready to sell items from day 1. The basic ready-made dropshipping store costs $299; together with the annual domain fee, you will have to pay $310-315 to launch your business.
How to choose the store niche?
First, it should be something that you really like - or, at least, know deeply. You will be picking products, making advertisements, and advising customers, so you absolutely need to be a pro in this.
Also, this niche should be popular with buyers and easy to promote online. Here is a complete niche selection guide that will help you!
What country to target?
Living in Romania, you are not limited to your local market. You can serve customers all over the globe, no matter if they are in Asia, North America, Australia, or any other region. Remember your store niche and think who might be interested in these products. Where do these people live, most likely? That’s your target region!
Where to find the products?
AliDropship plugin lets you easily import products on your dropshipping website. Basically, it transfers the products’ titles, descriptions and images in a single click. So, all you need to do is browse and find good quality products from reputable sellers.
Alternatively, you can use a database of over 50,000 selected products which are guaranteed to be in high demand. This database is available within AliDropship plugin: you can see it when you go to the Import section of your AliDropship-based store. The best part is that all the products’ titles and descriptions are already edited there, so you won’t spend your own time doing this yourself.
If I sell products, how can I compete with itself?
AliExpress is a large shopping platform where sellers offer everything at once. At the same time, your niche dropshipping store is focused on a specific range of products. Surely, you are more client-oriented than a large-scale store, and this is why buyers will choose you over.
Will my buyers know they are actually buying items?
It’s not likely. Even if they see Chinese names/addresses/characters on the wrapping paper, it won’t tell them anything. Lots of warehouses and manufacturing facilities of the largest global companies are situated in China, so there is nothing strange if a buyer receives a package of the Chinese origin.
Also, you can write your suppliers directly and ask them not to put any promotional materials into the package. Sellers are always glad to partner with dropshipping store owners because this partnership is profitable, so they will be happy to help you.
Will my buyers agree to a long delivery?
Long delivery itself isn’t a problem. Your customers are not buying life critical items from you, so they don’t mind waiting - especially, if you offer them an appealing price and a low-cost shipping.
Besides, you can choose the ePacket delivery method which cuts up the delivery time significantly. With ePacket, it will take the packages 7-15 days to arrive.
What if a buyer asks me for a refund?
Refunds are the responsibility of the original suppliers. Usually, they refund low-cost purchases really quickly, so there is nothing for you to worry about.
How to promote the store?
To make profit from your store, you first of all need to attract traffic to it. There are lots of ways to promote your store online for free, so pick the ones you personally like. Also, read the free marketing tips for dropshipping business: an experienced team brings them to you every week!
Will WordPress or AliDropship limit my activity and charge business fees?
No. The only recurring fee is the domain fee - you will have to pay for it every year, otherwise, your site won’t be visible on the Internet.
WordPress is completely free, and all the AliDropship solutions only require a one-time payment. Whatever AliDropship tool or service you get, you remain a full owner of your business. There are no limits on the amount of orders you can accept, or the volume of profit you make, or the quantity and the content of the products you import, etc. You are your own boss!
Free Dropshipping Guide
