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$80k-$150k Per Month Thanks To Drop Shipping: Africa ROCKS The Business!

by Yaroslav Nevsky Success stories
Oct 30, 2017 6 minute read
16819 42

drop shipping Africa

One of our active forum contributors, Daniel from Uganda, tells a fantastic success story and shares his experience in drop shipping.

Hi, please introduce yourself 🙂

I am Daniel Mickoh, an Internet Marketer focused on mainly on Facebook. I live in Kampala, Uganda. I have been involved in the internet marketing space 7 years now.

Before you started drop shipping with AliExpress, did you have any previous experience in e-commerce, or in trade, or in online sphere generally?

I was running e-commerce on Amazon as an affiliate, I have done niche sites, which I still do till today and now I started drop shipping with AliExpress (I was already hiring a lady who was doing this for me). So I already have a number of stores.

Why did you choose the drop shipping business model, after all? How did it all begin?

I choose the drop shipping business mainly because I found it easy to start without inventory and because of my skills in Facebook marketing which offered a huge market.

Which platform do you use? Do you use any automated solutions to manage the webstores? How exactly do they help you run the business?

10 of my stores run on Shopify and others on WordPress platform. We use automated solutions including emails and messenger automations.

How many stores do you have now? What is their performance?

I have 12 stores, they gross between $80k-$150k per month on average.

drop shipping Africa

Please note: this is a screenshot from a Shopify store Daniel emailed us.

How did you choose the niches?

I came to choose these niches, especially for 5 of stores from a niche business I was running by selling digital products. The other stores were mainly product research for trending products. But I also spy a lot on competitors. I spend usually the biggest part of my time checking competitor ads, best sellers and new markets.

How did you choose products and suppliers for your store? Do you have any strategy of adding new products from time to time? How do you set the prices?

I mainly use 3 criteria to choose products namely; the number of active users on Facebook interested in the product, the number of product reviews and orders from a given supplier and the trends for the product in the last 12 months.

When choosing a supplier, I usually consider the buyer ratings on the store, how many units he has sold, and how fast the supplier responds when contacted.

I usually set prices to cover mainly my ad costs and store plans and still make at least 50% if possible in profits.

Do you remember the first sale made from your store? What have you done to achieve it? How soon did it happen?

The first sale came after testing with Facebook ads for 4 hours. Then we made 4 sales in 24 hours.

How do you promote your stores? How did you understand who’s your target audience? Which channels are the most efficient for you? Did you have to give up some channels? On average, how much does it cost you to promote your stores? (per month)

I promote my store mainly on Facebook and Instagram and SEO by growing huge fan communities, I create engaging content for the fans and use messenger to engage with our audiences and remarket to them later.

I also use a few ninja tactics, most of which I have learned from following the guy who started 10beasts and Brian Deans SEO that works.

How much time does it take you every day to manage your stores? Which task(s) demand more time than others? What are the most difficult challenges? How do you deal with them?

I have a team of virtual assistants who help to manage these stores, fulfilling orders and responding to customer queries.

How do you deal with difficult customers (if you have any)? Do you have any funny/sad stories?

There will always be good and bad customers, but the worst cases have mainly been fraudsters. For the dissatisfied customers we usually offer refunds on their purchases.

Did you register your business officially? What are the legal requirements in your country (if you know them)?

Our business is legally registered in the United States, that’s my fashion label, but initially, I was using friends to help me out in other countries. But of recent, I have chosen to register another LLC for the dropshipping and online business. The other is an offline business, and didn’t want any issues that can crop up with dropshipping to jeopardize the other business.

What are your plans for future?

To create major brands for 3 of our stores and also start selling digital products along with physical products.

What can you advise our readers – those who already run their stores and those who didn’t start the business yet?

My Advice lies in three works. Start, Keep Standing, Keep Working it.

Start your store now, look for winning products from competitors and lower prices and sell those in countries they are not targeting, test 10 different products at a time and when you find a winning one, scale that up and get more in that line.

There is more money in email lists than anyone can tell. So keep your customers happy.

We admire Daniel’s achievements and wish all our readers the same successful performance of their own drop shipping stores!

By Yaroslav Nevsky
Yaroslav is a founder of AliDropship Community helping people worldwide to start and run a successful dropshipping business.
Femi November 1, 2017 12:12:11

Hi Daniel, congratulations on your dropshipping success. I wish you many more successes in the future.

Please I would like to know what payment gateways you use and how you got approved by them since you are based in Africa (Uganda). Thanks

    Daniel Mickoh November 2, 2017 23:34:51

    Hi Femi,
    Thnks for the comment, I didn’t even know Yoros had published this story…previously I was using friends and family, but now I am using stripe, I got in using stripe Atlas, another solution that YOROS gave me was (Seemed the cheapest option to have an LLC) and Payoneer.

Lirio Villa November 1, 2017 12:16:23

How can you sell in other country without any custom issues?

    Daniel Mickoh November 3, 2017 18:47:16

    I am not sure I have a straight outta the door answer to this, as I think each country has its own rules. But I have not faced any issues with customes up until now.

Kien Vu November 1, 2017 12:53:03

Hi, Yaros! Thank for sharing! I was wondering how he setup payment gate for his 12 stores? Can you explain! Thank so much!

    Daniel Mickoh November 3, 2017 18:49:24

    You don’t need many payment gateways, I only have stripe and paypal. [If you are outside countries supported by Stripe, then you are good to go with stripe atlas] or incorporate an LLC in the states using

      carine February 2, 2018 22:37:20

      Hi daniel first I wanted to congratulate you for your success in dropshipping. yet I am in Africa and willing to start a dropshipping activity. I am a total newbie . I am looking for a friend who can share his experiences with me. Could you help me with some advices while accepting my friend request ? Hope you are still doing your best there.

Adra November 1, 2017 13:34:20

just amazing!

Stephen Turner November 1, 2017 18:44:17

Hi Daniel
Thanks for sharing this awesome story…Keep up the good work and best of luck amigo..

    Daniel Mickoh November 3, 2017 18:50:03

    Thanks Steve, I appreciate. Will be starting a new case study this month, some time next week

Ivan November 1, 2017 20:48:11

How do I analyze the competitors and see what they target?

    Daniel Mickoh November 3, 2017 18:51:21

    There are many tools to spy on competitors, shopyspy, product reveal, Adsviser etc, depends on what it it you are going after. And what you are spying, it could be products or ads.

Theekruger November 1, 2017 21:07:31


You are an inspiration my friend, keep killing it!

Chris Kruger

hugo November 2, 2017 4:55:34

Er why on earth is there a screenshot from shopify??

    Olga L. November 3, 2017 3:26:44

    Hello Hugo,

    If you read Daniel’s thread on our forum (the link is provided at the beginning of the interview), you’ll see he shares the identical Shopify screenshots as he runs his stores BOTH on Shopify and WordPress.

    There are 2 reasons why we asked him for an interview:
    1) The experience of any drop shipping store owner, regardless of the platform he/she uses, is valuable for people who are at the very beginning of their own journeys. Whatever technical solutions are used, the mechanics of the business, the daily management routine, and the promotional strategies are basically the same. On our forum, we encourage people to share their business insights, and we welcome entrepreneurs with every possible type of technical solutions in use.
    2) The commercial success of a drop shipping store does not depend on the platform used. The platform itself is just an instrument allowing you to manage your time more efficiently. When the processes of adding products, contacting sellers and processing orders, etc. are automated, you have more free time to carefully evaluate the niche’s potential, the products in demand, and the best marketing/promotional strategies – which, as you know, ARE the main components of a profitable drop shipping venture.

    Thank you for the question! I hope I made it clearer for you.

      Daniel Mickoh November 3, 2017 18:54:35

      Thanks for the reply, to add to that, many cry outta the gate that they dont have money, and therefore usually get the 14 day, 45 day or 60 day trial with shopify.
      Convenience is why I used shopify, 80% of my sites are wordpress, but I have to optimize for speed to make sure everything is working well. I prefer wordpress to shopify, though when it comes to convenience, I just tend to use shopify.

        Eddy African November 4, 2017 6:20:20

        I am still a struggling dropshipper in Uganda. it’s over 4 months and havent made any sale. Thanks Daniel for sharing. We can talk more on skype edrisa2005

Tafari November 2, 2017 13:30:16

This is marvelous and very very inspiring!

Louis November 2, 2017 15:46:21

When you ask questions they should be One at a time!! Daniel did not answer all of them and some of the answers I would have liked to know.

    Daniel Mickoh November 3, 2017 18:55:59

    I have answered to the majority Louis, trust me, I have been responding to close to I think 60 questions a day since putting up this case study.
    I will always try and answer to them all.

Stratton November 3, 2017 13:42:28

Hi Daniel, I am Stratton,
Thank you very much for success story.
I am from Rwanda, kindly writte to me, I am to start dropshipping business in Rwanda, I think you may help me very much.
Whataspp :+250787282698
Thank you

    Hussein Shariff November 15, 2017 6:49:30

    Hi Daniel,
    Am a Tanzanian guy currently residing in South Africa. Am interested to start a dropshipping store but have neither marketing skill nor eCommerce experience. I need help on these two issues. Would you be able to mentor me if you can. I would highly appreciate it. My e-mail is:

Yemi November 4, 2017 11:05:06

Congratulations Daniel. Thanks for sharing with us also. It inspired us not to give up at all.
I wish you more successful business.
I would like to connect with you to learn at more and ask few questions as it regards Africa business environment.

Lateefah November 5, 2017 0:38:58

Well done and thanks for sharing! What a great inspiration for us in Africa!
How many articles do you post on your affiliate niche sites before it starts generating money for you and which content writing service do you use?

David November 5, 2017 16:18:06

Hello Daniel! I’m really inspired by your success story. I’m an internet marketer in Nigeria, and I’ve just recently set up my own dropshipping site using WordPress and Alidropship. I’d love to have a chat with you to get some more light to get my store selling. Pls, let me know how best I could reach and chat up with you.


Louis November 8, 2017 10:23:41

Hello Daniel,

Congrats !! Keep going.

I am planning to start few websites specially for Amazon Affiliation Program kind. I am from India. Do you please suggest more Affiliation Programs than dropshipping.

I meant, just display the products in my portal and get commission once bought.

With Regards

    Daniel Mickoh December 19, 2017 8:00:34

    well, depends..if they are high ticket, I would do that…meaning, am making off $80-100 off each sale

Liang November 20, 2017 14:07:18

Hi Daniel, Thanks for your sharing!
I am curious about the following questions:
1. How do you find out how many active FB users on a product?
2. How do you work on Messenger Automation, could you mind share with us how to do it?
3. What do you spy on your competitors?

Thank you for your reply in advance.
I would love to learn from you if you don’t mind to chat with me more. 🙂

    Daniel Mickoh December 19, 2017 7:59:01

    TO find active FB users, I look at competitors products and their ads…I have Ads and store spy softeware I use.
    As for messenger, I have a script that was coded for me…so it’s what I use..I will be releasing it soon to a few of my students…but there are others out many chat etc..only problem is that they can get costly at times as your leads grow….

hussein November 21, 2017 0:29:45

thank you so much my brother for the sharing. am a beginner in drop shipping in uganda and i sell via ebay. i will be glad if i can connect with you
thank you so muh

Tarry November 30, 2017 8:04:05

Hi Daniel.
Congratulations on all your achievements, you’re truly inspirational. You have given me hope. I’ve been trying to enter the drop-shipping market in Africa for a while now, but like most people here, getting to grips with the tricks of the trade or “ninja tactics” as you termed them 🙂 is quite a challenge. I’m sure we would all love and appreciate the chance to make you our “Sensei” and mentor in ninja tactics. I personally wouldn’t mind even paying for classes from you…another business opportunity for you maybe?
Thanks though for the info. Please email me should you choose to accept or get a chance
Thanks again 🙂

Daniel November 30, 2017 10:09:39

Hi Daniel
Congratulation on your achievement, I am also in Uganda, I have been hearing about dropshipping business and I was doing my research that’s when I came across this post. therefore, Daniel, I want your mentoring in starting drop shipping business. your help will highly be appreciated, God bless you my Email is

Leah Fombuena December 17, 2017 15:24:47

Hi Daniel, thank you very much for sharing your story with us. I was just wondering how much capital did you start up with? Like promoting your ads, registering your stores to shopify etc… TIA

    Daniel Mickoh December 19, 2017 7:46:00

    Fortunately for me, I started with $60 for the store, went and did a lot of Influencer outreaches and manual customer outreach in the first 30 days…contacted about 1500, made off about $1000 in sales, and $580 in profits, then wen ahead and invested $250 in ads, and thats where things blew up. I have done a lof of FREE videos in a facebook group here..:

Awele December 18, 2017 17:31:49

Hello Daniel,
I am motivated by your story, and I intend to use the Alidopship plugin but I have a concern – fast shipping at lower costs. My customers are based in Nigeria, and I intend to sell simple and cheap items in the fashion niche. How do I get these products to customers fast, without overcharging them for such simple products. Olga, please feel free to chip in too.

Daniel Mickoh December 19, 2017 7:48:55

Whenit comes to shipping, I usually check for epacket first and foremost…if epacket is expensive for an individual product, you might want to invest in getting those products to your country wholesale then running promotions to them…and hopefully, you will have picked the right ones..coz it can become a big issue if you pick the wrong products…so if epacket is expensive, and FREE shipping by China post mail takes forever…then I leave that product unless I have enough money for buy in bulk.

I am also currently doing a lot of free videos here, you might want to join in

Alyssa Baum January 13, 2018 21:40:43

Why do people so often talk in gross income and not net? like who cares about gross if we’re trying to get an idea of whether this is a viable income stream? gross doesn’t really matter. it has nothing to do with what you get to keep and gives me NO idea of what kind of living you make. Net is what matters.

Guruprashad Singh March 6, 2018 9:07:25

Hello Danile, It’s Great to read your success and get motivated. .. can you guide me on which virtual assistants you sued to manage the stores, fulfilling orders and responding to customer queries. Thanks!

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