Knowledge Base

What niche to choose?

Niche choice is one of the most important steps you make at the start of your drop shipping venture.

A perfect niche must meet the following criteria:

  • You are passionate about it and know as much as possible about product specifications, the recent industry news, latest introduced technologies, market regulations, etc. The more you know about the niche, the easier it will be for you to source the best items for your store and to communicate with buyers. And if you’re deeply interested in the niche, you will be really motivated to develop your store and go further.
  • There exist enough items on AliExpress that you can add to your store. Read this article to learn how you can measure this parameter.
  • It is good in terms of SEO. In a longer term, search engine optimization helps your store become more popular and easy to find.
  • It is relevant and demanded by your target audience. It is a good idea to check contemporary trends and tendencies to understand what are the hottest topics nowadays.
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